Getting the jargon
Teacher: Urs and Brian Urs and Brian
More than 60% of your staff gets confused by jargon and RiskIT is no exception.

Our focus is on getting you the answers for better using risk management and IT security efforts for :
  • high value added products (e.g. medical equipment)
  • luxury items (e.g., jewellery and watches), and
  • private banking or trust services
Intelligence that makes the difference
Web design, lead generation, web site optimization services, search engine marketing services, link popularity strategies, pay-per-click program management, e-mail marketing, and banner advertising are most certainly not to be ignored when using new media and the Web to reach customers near and afar.
However, 'selling the invisible' - delivering intangible services as a core "product" offering - whereby new media can leverage your efforts further, requires that you are aware of:

trends,
why today's search optimization techniques will not work tomorrow,
how to get attention for your marketing efforts, and how
turning visitors into paying life-time customers.

These issues are addressed here by our trend spotters and strategic thinkers.